The Oros project encompassed naming, logo design, visual identity, and website for a company cultivating organic herbs near the foothills of Mount Olympus in Greece. Inspired by the surrounding landscape, the identity centers on a minimal mountain-shaped logo, symbolizing purity, elevation, and origin.
The visual language is grounded in natural textures and atmospheric photography, featuring sweeping views of the land and herb cultivations—capturing the connection between place, product, and process. The result is a brand that feels rooted, authentic, and in harmony with nature.
Website in collaboration with Big Horror Athens
Photography: Nikos Markou
